Flowerplot
A data storytelling platform for marketing teams. Their design, built in full in Framer: the homepage, platform, solutions, pricing, security and legal pages, and maintained since launch.
- ROLE
- Build
- YEAR
- 2026
- SECTOR
- Data storytelling
- BUILT IN
- Framer
Flowerplot is a data storytelling platform. B2B marketing teams bring raw survey data and leave with on-brand charts, insights and content they can publish, without an analyst or a pivot table in between.
They had the design. What they needed was a marketing site that could explain a product in three layers, analyze, design and publish, and feel as considered as the charts it makes.
The problem
The product is visual, so the site had to show it rather than describe it. That meant chart mockups that look live, tabbed walkthroughs of the product and looping carousels, all of it holding up at every breakpoint.
And the homepage was only the start. The platform, solutions, pricing, security and legal pages had to share one system, so the team could keep adding to the site without the structure coming apart.
What I built
The whole site, in Framer, from their design: the homepage, three platform pages for Analyze, Design and Publish, four solutions pages for content marketing, sales enablement, product marketing and PR, then pricing, security and legal.
The product moments are rebuilt as native Framer layouts rather than dropped in as flat screenshots, so they stay sharp and respond to the screen they are on. Sections that repeat across pages are components, and the responsive behaviour is set deliberately from desktop down to mobile.
Since launch
It shipped on a quick turnaround, and I stayed on it. The product and the messaging keep moving, and I keep the site moving with them.
